What can ‘iob’ do for my Business?
An iob is an interactive online publishing tool serving up multiple forms of managed content
from video, audio, text, animation and commerce in a single platform that can be shared virally through a mix of social networks. In essence, all the content you want to serve up and manage on the web, in a secure flash-based content and commerce driven environment. It’s perfect for digital delivery of books, catalogs, magazines, newsletters, brochures and more.
Some people call it publishing 2.0.
We call it iob
Appvertising with iob
Yes, you just read a made-up word. Let me explain. Appvertising is the creation of branded applications. These branded applications are portable, participatory apps that add value and entertainment. As society moves to an open social platform, portable becomes something to share, enabling users to become brand advocates.Creating a brand around a book can be challenging to say the least, but if that book changes lives, the reader will share it with a friend. The iob (Interactive online book) is sold through a miob (mini interactive online book). The miob is an appverisment of sorts, because it gives the reader a reason to click through. Most advertising today wants to take from you. For appvertising to work, it must give to you. Make it appetising and the reader might just bite.
Mom's Choice gives iob a cate
gory
HONORING EXCELLENCE The Mom's Choice Awards® is an annual awards competition that recognizes authors, inventors, companies, parents and others for their efforts in creating quality family-friendly media, products and services. Now, publishers can submit their iob to Mom's Choice for an award along with the book. The symbol can then be displayed in the iob.
Mini Interactive Online book (miob)
The miob is an easy way for publishers, authors, or speakers to publish and maintain widgets, banners and more. Each miob can include text, video, audio, images, and a number of components that will be added to enhance the presentation. The miob can be embedded on any website, blog or any community site, including MySpace, Facebook, Mychurch, and more. Your personal miob can be updated anytime and all copies that have been shared are instantly updated, keeping your audience current. The sample below has a link to a complete iob to view for free by clicking on the store button. Be sure and view the trailer we did for True Potential Publishers by clicking on the view button. Call us for pricing on a miob for you authors. View more>
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